10 Time-Saving Blogging Tools You Need To Use
Ten of the best blogging
tools for WordPress websites and blogs
1. Sumo
Sumo is one of the sweetest free blogging
tools out there. It allows you to add social sharing buttons, email capture
forms, and various analytics to your blog. There’s also a paid version that
gives you access to more advanced features, like a/b split testing and more intricate
templates.
Sumo is one of my all-time favorite
blogging tools because it allows you a lot of versatility and power, even at
the free level.
For example, Nate Desmond increased his email list by
1000% virtually overnight using Sumo. He’s not alone; Robbie
Richards collected 4,635 emails with
the tool. How would you like to see the same results?
How to get the most out of Sumo
While installing the Sumo app is incredibly simple, just
putting it on your site isn’t enough to start collecting emails like a machine.
Here are a few tips to take full advantage of Sumo’s tools.
- Follow Sumo’s guide to getting
started with list builder.
- Optimize your
popups for conversions.
- Offer multiple ways to sign up; Welcome mats, exit-intent popups, inline content upgrades,
etc.
- Don’t let those new emails go to waste – make sure you’re sending them something every week or two.
2. Sendinblue
Sendinblue is
like a swiss knife of digital marketing. You can design a personalized email
template using their advanced email options. Furthermore, you can use it for
custom SMS marketing and live chat. Also, use heat-maps, A/B testing and real
time statistics to create a high converting email copy.
We’d particularly recommend it for eCommerce, since
Sendinblue comes with additional features such as the Facebook ads module,
re-targeting and landing page creation. We’ve been using Sendinblue ourselves,
so we really have first-hand experience as to its abilities. All these features
are the head reasons for why we added it to our list of blogging tools.
How to get the most out
of Sendinblue
Sendinblue is a great digital marketing
software and a powerful email marketing tool. Sign up for free on their
platform and enter the details about your site for a custom experience. You can
use it for word-of-mouth marketing to retain your customers. Create and send
personalized emails to your loyal customer base. For instance, create personalized coupons for returning
customers. Further, A/B test your templates to get the best out of your
marketing campaign.
3. Canva
Canva is probably the best tool on the web for
creating custom images that you can then use either on social media or as part
of your blog posts. Think, featured images, in-content images, etc. Basically,
anything to make your blog more visually appealing.
What I like about Canva is the quality of
templates that they offer. One of the most important factors to succeeding with
blogging and social media is having great images that please the eye.
How to get the most out
of Canva
One of my favorite kinds of images to share is the quote overlay.
This is where you take an image and add one of your favorite quotes to it. According to Twitter’s own data, tweets with
quotes got 19% more retweets than those without.
Another great use of Canva is creating custom banners for
your blog posts. These could come in the form of your featured images, section
headings, or images to explain a key point.
4. Grammarly
Grammarly is probably my favorite
blogging tool on this whole list. It helps you ensure proper grammar and
spelling in your articles automatically! Great writing is a key to executing
your blog content strategy.
How to get the most out of Grammarly
Install the Grammarly browser
extension (it’s free!). While it’s not compatible with
everything (like Google Suite), it does work with WordPress. Now you can type
right into your WordPress content manager and it will underline incorrect words
or phrases.
You can also type directly into the Grammarly app. This
makes it easy to click on the correction without interrupting your flow.
5. Yoast SEO
Search engine optimization (SEO) is
easily one of the most important pieces of blogging or website management. One
of the best blogging tools for SEO is Yoast SEO, which makes sure you cover all the
SEO basics and all your pages and posts are properly optimized.
What I like about Yoast is its extreme
simplicity of use. All you have to do is follow their instructions after you’ve
created a page or written a post and you’ll ensure basic SEO on every page.
How to get the most out
of Yoast SEO
Once you’ve installed the plugin, simply write your pages
and posts as you normally would. Once you’re done, scroll down to see Yoast’s
analysis of your page. Fix anything in red or orange until you hit “good” SEO,
or a green “Y” next to your publish button.
Note: You don’t need to have
green lights across the board. While Yoast gives you a good idea of what you
need, SEO isn’t an exact science. Sometimes you want “stop words” in your
keyword or slug. Sometimes you can’t put a keyword on a page enough times to
satisfy Yoast without sounding robotic. That’s OK – it won’t affect your
rankings by much. Use it as a guideline, not as the law.
Also, another cool thing Yoast does that
most people don’t realize is allowing you to change the social sharing information
of any page or post. You can create a social-friendly image and copy to display
instead of the default featured image and meta description.
Pro Tip: Don’t just rely on Yoast blogging tools to fix
everything. Make sure you set up your SEO settings properly!
6. Ahrefs
While we’re on the topic of SEO, I wanted to mention Ahrefs. Ahrefs is a tool that allows you to do
keyword research to ensure you’re targeting the best keywords with the highest
traffic and lowest difficulty to rank for.
While this tool isn’t free or cheap, they
do offer a free two-week trial. Alternatively, you can use their competitors
like Moz or SEMrush (who
also have free trials, hint hint). Whichever one you choose, if you’re serious
about ranking on Google, I highly recommend a keyword research tool. Without
them, you only have access to Google Keyword Planner, which doesn’t really help you
find the right keywords.
How to get the most out
of Ahrefs
Ahrefs has many uses, including keyword research, competitor analysis, content explorer (which shows what’s getting the most shares for any topic), and backlink tracking. This is a pretty comprehensive tool, so I can’t school you in everything it does in just a few paragraphs.
Pro Tip: One
of the quickest and easiest ways I’ve found to discover high volume, low
competition keywords is by plugging your competitor’s sites into the site
explorer. Then, navigate to the “organic keywords” tab under “organic search”
on the left-hand side. Finally, filter to positions with a max of 20 and
keyword difficulty with a max of 10 or 15 and shift through to find the gold.
7. Revive Old Post
Revive Old Post is
a nifty tool that makes sharing your posts easy and automatic. It integrates
directly with your WordPress posts and randomly picks a post from your archive
to be shared at intervals you choose. Here’s how it works:
While the tool isn’t as cheap as some
others on this list, it reduces the amount of time you need to spend
remembering to share old posts or even think about social media. If you’re like
many other blog and business owners who don’t like taking the time to
constantly update their social feeds, this is a great tool for you.
How to get the most out
of Revive Old Post
If you don’t want to invest in the premium version,
there’s also a free edition of Revive Old Post. It works with Facebook and
Twitter, which probably are the main networks you’re interested in anyway.
When configuring the plugin, the
recommended getting-started setup is to have it share posts that have the
minimum age of 30 days. That way, you can actually “revive” them back from the
archives (like the name of the plugin suggests). You can also exclude your
pages and focus on your blog posts primarily. You probably don’t want to be
sharing your “about” page all too often, right?
8.
My Stock Photos
Finding high-quality, free to use images is a major
battle every blog writer fights. Great imagery is a crucial piece of a great
blog article. The next entry on our list of the best blogging tools – My Stock Photos – helps you do just that
– find amazing, high-quality stock images. Free of charge.
You really can’t beat
free. Just don’t go overboard on adding tons of random pictures to your posts
now that you have access to them. Make sure they’re all relevant and add value.
How to get the most out of My Stock Photos
While the standalone images can make great featured
images and text breakers, the real magic happens when you use these pictures in
combination with the other blogging tools on this list. For example, you can
upload them to Canva to use as the background and overlay text on them.
9. Design Hill
The other image tools on this list had to do with finding
and creating your own images. While free is definitely for me, sometimes taking
on these projects yourself simply doesn’t cut it. Maybe you don’t have the time
or maybe you don’t have the skill. Either way, Design Hill is a graphic creator
marketplace where you can hold contests to have all kinds of images created for
you.
I used Design Hill for my
own logo design. I received dozens of designs to choose from. While some of
them were cheesy stock designs that I could have made myself, others were
really great. I ended up choosing this one: How to get the most out of Design Hill
While overall I was pleased with the tool, there are a
few things I realized. Namely, the site is less than intuitive. Maybe I was
just anxious to start and didn’t feel like reading the instructions, but hey,
who wants to listen to instructions?
When starting your design, here are a few pointers:
- Try to give the designers a good idea of what you want. Find and
upload other designs you like and want to be similar to.
- If you sort of like a design, but it’s not perfect, give the
designer some feedback. They’re always willing to change things and work
with you.
- Don’t be afraid to eliminate designs you don’t like, and even
designers if you feel they’re not working for you.
- Rate some of the designs so people can understand better what
you’re looking for.
For an alternative solution – something very similar to
Design Hill – you can also check out 99designs.
A bit more pricey most of the time, but it’s actually home to a much bigger
design community than Design Hill, and they’ve been on the market for a long
time.
10. Live chat
While not the most obvious choice for a blog, having live chat capabilities can help you better understand your readers. You can ask them what they’d like to read about, get their feedback on your writing, and get an understanding of their biggest pain points.
One of my favorite ways of using live chat is to collect
survey results. You can create an automatic message that goes out to all your
website visitors asking them to answer a question or fill out a survey.
You can create the survey with a tool like TypeForm. The shorter the survey, the better
your results will be. My best response came from a two-question survey, which
was really just one multiple choice question and an optional free text entry
asking for any commentary.
Your take?
The blogging tools on this list have helped me grow
my email list, find and rank for awesome keywords, and build a deeper
connection with my blog audience. Plus, most of them are free or affordable.
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